Business Communication Notes Question Answer Study Material PDF

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Business Communication (Book Code : C–101)

Unit-1 : Introducing Business Communication:- Basic Forms of communicating; Communication models and processes; Effective communication; Theories of communication; Audience analysis; Principles of effective communication.

Unit-II : Self-development and Communication:- Development of positive personal attitudes; SWOT analysis; Vote’s model of interdependence; Whole communication.

Corporate Communication:- Formal and informal communication networks; Grapevine; Mis-communication (Barriers); Improving communication.

Practices in business communication; Group discussions; Mock interviews; Seminars; Effective listening exercises; Individual and group presentations and reports writing.

Unit-III : Writing Skills:- Planning business messages; Rewriting and editing; The First draft; reconstructing the final draft; Business letters and memo formats; Appearance; Persuasive letters; Sales letters; Collection letters; office memorandum.

Report Writing:- Introduction to a proposal, Short report and formal report;Report preparation.

Oral Presentation:- Principles of oral presentation; Factors affecting presentation; Sales presentation; Training presentation; conducting surveys; Speeches to motivate; Effective presentation skills-

Unit-IV :- Non – Verbal aspects of communicating.

Body Language:- Kinesics, Proxemics, Para language.

Effective Listening:- Principles of effective listening; Factors affecting listening exercises; Oral, written, and video sessions.

Interviewing Skills:- Appearing in interviews; Conducting interviews; Writing resume and letter of application.

Unit-V :- Modern Forms of Communicating:- Fax; E-mail; video conferencing; etc.

International Communication:- Cultural sensitiveness And cultural context; Writing and presenting in International situations; Inter-cultural factors in interactions; Adapting to global business.

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